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Author Archives: Martin

  • Why is it better to buy your seafood direct?


  • Tokyo’s Tsukiji Fish Market is a market of epic proportions where you’re apt to see a few species you’ve never even heard of. It’s the size of 43 football fields and a stone throw away from Japan’s most expensive real estate in the Ginza shopping district...

  • American Tuna takes the humble can of tuna and exalts it to the premium fish category.  All tuna are caught one at a hand off the Oregon coast, only sushi quality tuna are used and they are all canned locally and cooked only once making it the best tasting tuna you have ever had.
     
    American [...]


  • This week i love blue sea moved into new facilities at Pier 45...

  • So you've received your live Dungeness Crab and are wondering what to do now...

  • This year for Father’s Day, our new i love blue sea team member, Captain Rocky Burns, wanted to help his Dad, Captain Ken Burns, receive fair compensation for the amazing quality seafood he risks his life to catch...

  • Hi, I’m Rocky and am the newest member of the i love blue sea team. This is my introduction to you as a second-generation fisherman...

  • Meet Captain Ken Burns, the first fisherman we are working with on our mission to reconnect consumers directly with fishermen. Ken grew up in Eureka, California, and spent most of his childhood fishing and hunting along the local rivers, bays, and of course, the vast Pacific Ocean...

  • A few months back, I got an email from Megan at SeaWeb asking me if I would be interested in meeting with their president, Dawn Martin. Ecstatically, I emailed back that I could probably make some time :)

  • We first learned about SeaWeb in Vancouver last year at their annual Sustainable Seafood Summit. It was a wonderful experience networking with lots of people and organizations from all over the world, each of them working on a different aspect of seafood and sustainability. This year it will be in Hong Kong and...

  • Clams and mussels are filter feeders, and are able to filter up to 1.3 gallons of water per hour. This amazing feat actually improves the surrounding water quality and combined with low impact harvesting methods, makes shellfish an incredibly sustainable seafood option. Shellfish are also a great source of protein, vitamins, and minerals. So you can literally [...]


  • These delights are a natural aphrodisiac and one delicious way to start off a romantic evening. We recommend serving them raw with a cucumber mignonette and a glass of chardonnay (which can also be used in the next course)
    Ingredients:
    2 dozen Sewansecott oysters
    1 cup rice wine vinegar
    1 shallot, minced
    1 small piece of fresh ginger, peeled and [...]


  • As if we needed more proof, check out this picture of a dolphin giving some tourist dogs the full 'dolphin experience'.

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    Now you can order from over 100 of the most fresh and sustainable seafood products and pick up at your SoMa neighborhood spot, Radius Cafe.  You get seafood fresh from the water that doesn't sit around in a display case until you're ready to buy.  All fish is filleted  just hours before you pick up [...]


  • We ran a Groupon a year ago and learned a lot in the process. I think they are a tremendous marketing tool, but must be used with precision. Let me break down how ‘flash sales’ work and how to best structure if you decide to run a ‘deal’.

    This was just the beginning...
    Six months after launching [...]


  • Guess which one eats krill for color and which is chemically added...
    Let me start by saying not all farmed salmon is bad. Some farmed salmon, a very small percentage of it, is quite sustainable. Anything marketed as “Atlantic Salmon” is farmed as wild populations are commercially extinct. Issues with most farmed salmon:
    1. Pens [...]


  • American Lobster, aka Maine Lobster, is a large-bodied crustacean famous for its succulent meat and large claws. Legend has it this abundant animal was once considered food for the lower class.

  • Yellowfin tuna, aka Thunnus albacares
    Yellowfin tuna, also known as ahi in Hawaiian or maguro in Japanese, is one of the crown jewels at a sushi bar.  These large schooling fish of the open sea can migrate hundreds of miles through the oceans.   An issue common to the yellowfin tuna industry is the gear utilized to [...]


  • Nothing gets a party started quicker than oysters and alcohol.  Nothing.  Why not combine them in one delicious shot that’s sure to pump up the volume at your next shindig.  The key here is high-quality ingredients.  You want the best oysters and the best vodka you can get.  It’s also recommended that you bump some [...]


  • New Zealanders, or Kiwis as they’re affectionately called, have some of the most beautiful landscapes as you saw in ‘Lord of the Rings’.  Since Frodo didn’t venture off to sea until the very last scene, you may not know how pristine the oceans are surrounding these islands just over 1500 miles north of Antarctica.  Grown [...]


  • Love ‘em or hate ‘em, oysters have been highly esteemed as luxuries from the earliest times. The Romans, indeed, those masters of the world and of the gastronomic art, considered no feast complete without them.
    Oysters, like wine, take on unique tastes, texture and color depending on the specific area of the ocean they call home.  [...]


  • The point of this blog is simply to improve the state of our oceans.  I hope to accomplish that by bringing to light unsustainable practices in the seafood industry and promoting sustainable seafood.  Out with the bad, in with the good!
    Over just the past fifty years, the seafood industry has decimated something that belongs to [...]